There was a degree of confusion around the purchase at the time, though it later became clear that GVC Holdings was mainly interested in getting hold of the company’s software. The details of the purchase were initially kept largely under wraps, though the Head Of Media Relations for GVC, Jay Dossetter, did confirm that it Cozy Games would compliment GVC’s existing B2B and B2C products. In 2017, the gaming behemoth GVC Holdings, which had launched in 2004 and already owned brands like betboo, sporting bet and Bwin, decided to buy Cozy Games. Based on the Isle of Man, Cozy Games soon began to attract the interest of some of the gaming industry’s bigger names, with GVC Holding emerging as the front-runner to buy the business and incorporate it into its flock.

The all-round solution was based around Cozy Game’s feature-rich technology, which has taken the company more than a decade to develop.Ĭo-founded by Sreeram Reddy Vanga, Cozy Games’ philosophy was one of being a game-changer, setting the trends in the only gaming sector. Whilst it promised customers that things could be tailored and branded to suit their needs, the sites were general on the budget end of the spectrum and therefore became very popular.Ĭozy provided the likes of customer care, hosting, risk management and licensing for those that bought one of their white label sites, as well as taking caring of payments. In the BeginningĬozy Games Limited launched in 2005, providing white label solutions to individuals or groups that wished to be able to offer a bingo or casino site to customers but didn’t know how to do so. GVC ended up shutting down most of the bingo sites, migrating the rest to its ElectraWorks brand. In 2017, the company was bought by GVC Holdings via one of the business’ subsidiaries, ElectraWorks.

With more than three and a half million users registered to Cozy Bingo sites, the network was one of the largest and most impressive in the online bingo sphere. The company began to grow quite quickly and soon offered punters as many as one hundred different bingo brands to choose from, including some well-known bingo names.

The sites could be set up relatively cheaply, with a starting price of about £5,000.

Cozy Bingo started out as a bingo network that predominantly operated white label sites.

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